GDPR - Privacy Policy

I. Introductory provisions

1. For the purposes of these principles, the following applies:
   
     The operator of the online store, e-shop at www.pktechnik-trailers.com, as well as the controller of personal data, is the company PK Technik sro, with its registered office at Holečkova 799/99, Prague 5, 150 00, Company ID: 24200247, Tax ID: CZ24200247, registered in the Commercial Register of the Municipal Court in Prague, Section C, File 188025, on 6 January 2012. 
   
   
2. Personal data includes name and surname, business name, e-mail address, telephone number, billing address, delivery address, IP address, cookies, business person identification number and business person tax identification number, information on reaching the age of 16.
   
   
3. The operator of the online store, e-shop www.pktechnik-trailers.com, as the controller of personal data, hereby informs you about the method and scope of processing personal data, including the scope of the participant's rights (as defined below) related to the processing of their personal data.
   
   
4. When processing personal data, the operator proceeds in accordance with the following legal regulations:
   - Act on the Protection of Personal Data No. 101/2000 Coll.,
   - Regulation (EU) 2016/679 of the European Parliament and of the Council (hereinafter referred to as the "Regulation")
   - Act on Certain Information Society Services No. 480/2004
   - Act No. 563/1991 Coll., on accounting, as amended, Act No. 89/2012 Coll., the Civil Code, Act No. 634/1992 Coll., on consumer protection, or in accordance with other legal regulations
   
   
5. A participant is a natural person, whether a business or a non-business person, who purchases goods and services from the operator.
   
   
6. The operator is a legal entity that operates this online store for the purpose of selling goods to the end customer, and the "brick" PK Technik Trailers store, at the addresses:

• Hřebeč, Buštěhradská 453, 273 45, Prague West district
• Chocenice 151, Chocenice, 336 01, Pilsen South district
• Doksy, Jiráskova 912, Česká Lípa district

In connection with the above, personal data is processed: to the extent that they were provided in connection with the order of the operator's products and/or services, or within the framework of negotiations on the conclusion of a contract with the operator, as well as in connection with the concluded contract;
for the purpose(s) specified below in Article II

 

II. Purposes and periods of processing personal data

1. The Operator processes personal data for the following purposes:
   
   a) Performance of the contract or other obligation, and provision of services:
   
   Personal data will be processed during the negotiations on the conclusion of the contract between the Operator and the Subscriber, for the purpose of concluding the contract, as well as for the duration of the contractual relationship.
   
   Sending satisfaction questionnaires: We determine your satisfaction with the purchase via e-mail questionnaires as part of the Verified by Customers program, in which our e-shop is involved. We send them to you every time you make a purchase from us, unless you refuse to receive them pursuant to Section 7(3) of Act No. 480/2004 Coll. on certain information society services. We process personal data for the purposes of sending questionnaires as part of the Verified by Customers program on the basis of our legitimate interest, which consists in determining your satisfaction with your purchase from us. We use a processor, the operator of the Heureka.cz portal, to send questionnaires, evaluate your feedback, and analyze our market position; For these purposes, we may share information about the purchased goods and your email address. Your personal data is not shared with any third party for their own purposes when sending email questionnaires. You can object to the sending of email questionnaires within the Verified by Customers program at any time by rejecting further questionnaires using the link in the questionnaire email. If you object, we will not send you the questionnaire again.
   
   Marketing campaigns: for the purposes of fulfilling the marketing campaign, evaluation, termination, delivery of any winnings, etc. Processing period: for the duration of the marketing campaign
   
   b) Fulfillment of legal obligations (in particular accounting, tax and archiving, providing cooperation to administrative authorities, police, courts):
   
   The tax document will be kept for 10 years from the termination of the contract: In order to fulfill the legal obligation to archive accounting documents based on Act No. 563/1991 Coll., on Accounting, as amended, Personal Data will be further processed and stored for a period of 10 years starting from the year following the year in which the contract was concluded between the operator and the participant.
   
   Fulfillment of obligations in connection with the exercise of rights from defective performance, providing cooperation to administrative authorities, police, court: the operator is entitled to process the customer's basic personal, identification and contact data, data about the goods and data from communication between the customer for a period of 4 years from the date of expiry of the warranty period for the goods.
   
   c) Legitimate interests of the operator, protection of the rights and legally protected interests of the operator:
   
   Effective defense in the event of a dispute. The processing period is set at 4 years from the expiration of the warranty period for the goods and is extended by the period of the dispute.
   
   The legitimate interest of the operator is also the sending of commercial communications (general offers and individual offers) in accordance with Section 7(3) of Act No. 480/2004 Coll., on certain information society services and in accordance with point 47 of the Regulation, if the operator has obtained electronic contact details in connection with the sale of goods and services to the subscriber.
   
   d) Marketing and commercial offers of the operator's services:
   
   General sending of commercial offers of products and services: sending of general advertising communications without targeting a specific group of recipients. The period of processing personal data in this case is 3 years.
   
   Individual offer: sending of advertising communications after assessing certain personal aspects relating to the natural person. The operator does not carry out profiling in accordance with Article 22 of the Regulation, as this is not automated processing, but the manual creation of individual offers. The period of processing personal data in this case is 3 years.
   
   Sending Heureka questionnaires - verified by customers: sending Heureka questionnaires in order to improve the quality of services provided to customers. As part of satisfaction assessments and other surveys, the operator transfers personal data in the scope and e-mail address to a third party - another administrator - Heureka Shopping sro. The processing period of personal data in this case is 3 years. (the express consent of the Participant is required here).
   Cookies: short text files generated by a web server and stored on a computer via a browser. There are two types. First of all, these are cookies necessary to ensure the functioning and analysis of the website (the transfer of electronic communication via an electronic communications network, with the use of these cookies, no objection can be expressed). Furthermore, these are cookies that evaluate some personal aspects related to a specific natural person. The Participant must consent to the use of the second type of cookies. The processing period in this case is 3 years.
   
   For re-marketing purposes, cookies are transferred to other processors only if consent has been granted for this purpose, with an expiration period of a maximum of 540 days. If consent to advertising cookies is withdrawn, it is technically not possible to immediately delete cookies once transferred from the processor. Cookies are deleted from the processor automatically after the expiration period has expired. An immediate solution to prevent re-marketing activities by the processor is to delete cookies from the browser, see the help for each specific browser.
   
   e) Camera system:
   
   The premises of our premises are monitored by a camera system with online transmission and recording equipment. We have cameras at our premises not only for security reasons, but also for the purpose of clarifying any possible illegal actions. The operator of the camera system is PK Technik sro. The retention period of the records is 30 days.
   
   
2. The operator is the controller of personal data.
   
   

III. Protection of personal data and information on processing

1. If the participant does not provide his/her personal data, it is not possible to conclude a contract with the operator and/or provide him/her with the services resulting from it. In this context, personal data is necessary for the provision of a specific service or product of the operator.
   
   
2. After the expiry of the periods specified in Article II., the operator will delete or anonymize personal data.
   
   
3. The participant is obliged to provide the operator with only true and accurate personal data. The participant is responsible for the correctness, accuracy and truthfulness of the personal data provided. The operator is not responsible for the correctness of the data provided.
   
   
4. The operator will make every effort to prevent unauthorized processing of personal data.
   
   
5. The operator is entitled to transfer the participant's personal data to third parties for the following purposes: completing the ordering process, delivering goods, sending commercial communications, assessing customer satisfaction, providing consumer credit, customer support services, providing insurance products, handling complaints, registering a new customer.
   
   
6. Personal data is and will be processed in electronic form in a non-automated manner.
   
   
7. If the customer chooses to make a reservation at a store that is a partner store of the administrator (operated by a separate entity), the personal data provided in the reservation are transferred to the partner store chosen by the customer, to the extent of the data provided: name, surname, billing and delivery address, telephone number, e-mail address, ID, VAT number, for the purpose of successfully processing the order.

 

IV. Participant's rights related to processing

1. The rights of the participant in connection with the protection of personal data:
   a) to request access to his/her personal data from the operator;
   b) to correct the personal data provided;
   c) to delete the personal data provided;
   d) to restrict the processing of personal data;
   e) to file a complaint with the Office for Personal Data Protection.
   f) the right to transfer personal data to another administrator
   g) the right to object to the processing of personal data
   
   
2. The participant may exercise his rights under paragraph 1 of this article by submitting a request to info@pktechnik-trailers.com, or in the case of a registered customer in the customer section on the e-shop website.
   
   
3. The rights under paragraph 1 of this Article, letters c) and d) cannot be exercised to the extent and for the purposes specified in Article II, paragraph 1, letters a), b) and c), with the exception of point 2) letter c) of Article II, when the exercise of all rights specified in paragraph
   
   
4. If the participant believes that the operator is processing his personal data in a way that is contrary to the protection of his private and personal life or in a way that is contrary to the relevant legal regulations, in particular if the personal data are inaccurate with regard to the purpose of their processing, he may:
   
   - ask the operator for an explanation by e-mail to info@pktechnik-trailers.com
   - object to the processing and request by e-mail to info@pktechnik-trailers.com that the operator ensure the elimination of the situation that has arisen in this way (e.g. by blocking, correcting, supplementing or destroying personal data). The operator shall immediately decide on the objection and inform the participant. If the operator does not comply with the objection, the participant has the right to contact the Office for Personal Data Protection directly. This provision does not affect the participant's right to contact the Office for Personal Data Protection directly with his initiative.
   
   
5. If the participant exercises the right under this article, the operator is obliged to respond within 30 days of receiving the request.
   
   
6. Acceptance of a request to exercise the right from Article IV., point 1 a) and f) is possible only by data message or letter with an officially verified signature to the address of the company's registered office. The request must include an e-mail address, to which a verification e-mail will then be sent in order to confirm the identity of the applicant.
   
   
7. If the participant exercises any of the rights under Article IV., paragraph 1, the Operator has the right to request proof of the participant's identity. The request for access to personal data must therefore be sent from the applicant's email address. If the request is submitted in a different form or from a different email address, the Operator has the right to request additional verification by replying to a verification email. If the applicant fails to prove his identity within 14 days of sending the verification email, his request to exercise the rights under Article IV., paragraph 1 will not be accepted.
   
   
8. In the event of a repeated and unjustified request for a physical copy of the processed personal data, the operator is entitled to charge a reasonable fee for the administrative costs associated with this.

 

V. Final provisions

All legal relationships arising in connection with the processing of personal data are governed by the law of the Czech Republic, regardless of where the access was made. Czech courts are competent to resolve any disputes arising in connection with the protection of privacy between the participant and the operator.

The data subject has the right to contact the Office for Personal Data Protection (www.uoou.cz).

These Principles come into effect on January 1, 2025.